Call Tracking & SMS
Zenchef proves its value to restaurants with call tracking
Zenchef helps thousands of restaurants fill tables and build loyalty. With call tracking and SMS on Callr’s API, it proves exactly how many bookings it drives.
Industry: Restaurant SaaS · Marketing platform
Julien Balmont
Co-founder & CTO of Zenchef
- 3,000+
- Restaurants worldwide
- 15,500
- Inbound calls / week
- 7,600
- SMS / week
The challenge
Restaurant operators needed proof that Zenchef actually drives business — and call tracking was the most reliable way to show how many inbound calls the platform generates for each restaurant.
The solution
Zenchef uses the Callr API to generate a unique phone number for each restaurant, deployed across its website, online ads, and social media. Every inbound call is then precisely attributed to the channel that produced it.
A short call whisper plays before each call connects, reinforcing where the lead came from. The same API powers Zenchef’s SMS — booking confirmations, review requests, and payment collection — after the team had struggled with two other providers.
“We tried two other SMS solutions before Callr, but the APIs were complex to integrate and there were lots of technical glitches. Callr’s API is clear, and integration was quick and easy.”
Julien Balmont
Co-founder & CTO of Zenchef
The results
- Around 2,000 tracked numbers managed every week
- 15,500 inbound calls and 7,600 SMS handled weekly
- Clear proof of the bookings Zenchef drives for each restaurant
- Automated payment collection and smoother reservation management
Ready to make every call count?
Capture, attribute, and convert every call on the voice and SMS API marketplaces run on. Start free, or talk to our team.