Call tracking

The phone channel, measured like a click.

Tie every inbound call back to the source, campaign and keyword that drove it. Recording, transcript, sentiment and intent are captured automatically, then pushed to your ad platforms, analytics and CRM.

A professional on an inbound call that Callr tracks back to its marketing campaign
Call attributedConverted

Tracked number

01 99 00 12 34

Source

Google Ads

Campaign

Brand · Paris

Keyword

“home insurance quote”

Revenue

€1,240

Pushed to

Google Ads · GA4 · Salesforce

Handling 2.5 million calls daily for 300+ companies

Read Callr reviews on GetAppRead Callr reviews on Capterra

Why Callr

Make the phone as measurable as your online campaigns

Three ways Callr turns the call into data you can act on.

Prove every euro

Attribute every inbound call to its source, campaign and keyword — and defend your ad spend with numbers, not guesses.

Hear what dashboards can’t

Capture the recording, transcript, sentiment and intent of every call — the signals click analytics will never show you.

Built on a network we own

Callr runs its own carrier network across 220+ countries, so tracked numbers provision in seconds and call quality holds at scale.

Attribution

Attribute every call to the campaign that earned it.

Show a dedicated number per visitor, source or campaign, and tie every ring back to the exact ad, keyword or listing that drove it — then line revenue up against spend, channel by channel.

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Dynamic number insertion

Swap the number shown to each visitor so every call carries its full marketing context — down to the keyword.

A number for every campaign

Provision dedicated tracked numbers per campaign, region or listing in seconds, across 220+ countries.

Attribution30d

Calls by source

  • Google Ads428
  • SEO196
  • Direct124
  • Print77

Revenue attributed

€48,200

Blended ROAS

4.2×

Call analysis03:48

Transcript

“I saw your Paris home-insurance ad and wanted a quote for my apartment.”

Intent

Quote request

Sentiment

Positive

Keywords detected

quoteapartmentParis

9.1

Lead score

Conversation data

Hear what your funnel can’t tell you.

Every call is recorded, transcribed and scored automatically — sentiment, intent and keywords included. Turn those raw signals into a score that fits your business, and feed it straight back into your bidding.

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Recordings & transcripts

Automatic recording and transcription on every call, searchable across your whole history.

Sentiment & intent

Detect the sentiment, intent and keywords that matter — tagged to every call record.

Score it your way

Turn transcript, duration and intent into a custom call score your bidding algorithms can act on.

Data pipeline

Make every call part of your data pipeline.

Stream call events the moment they happen — into your ad platforms, analytics, BI and CRM. Native connectors for the tools you already run, a REST API and webhooks for everything else. No manual exports.

Native connectors

Push conversions and call data to Google Ads, GA4, Salesforce, HubSpot, Looker and BigQuery out of the box.

REST API & webhooks

Send every call event anywhere in real time — no nightly export, no spreadsheets.

Automatic push

Call event

Qualified lead · 03:48

  • Google AdsGoogle AdsSynced · just now
  • GA4Synced · just now
  • SalesforceSalesforceSynced · just now
Global coverage

220+

countries

2.5M

calls / day

Seconds

to provision

New number provisioned

A tracked number in France, live in seconds — ready for your next campaign.

Scale & reliability

Carrier-grade, on infrastructure we own.

Callr operates its own carrier network rather than reselling someone else’s — provisioning tracked numbers in seconds, holding call quality under load, and processing millions of calls a day for hundreds of companies.

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Numbers in seconds

Spin up tracked numbers across 220+ countries the moment a campaign goes live.

Proven at volume

Over 2.5 million calls a day handled for 300+ companies — without dropping a beat.

Integrations

Wired into the stack your marketing team already runs.

Google Ads, GA4, Looker, Salesforce, HubSpot, BigQuery — connected natively, with a REST API and webhooks for the rest. Every call, score and conversion lands where your team already works.

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Google AdsGoogle Ads
Google Analytics
Looker
SalesforceSalesforce
HubSpotHubSpot
Webhooks

What our customers said

Dassin Bidouzo
“Call tracking has grown our brand awareness and built real trust with our clients.”

Dassin Bidouzo

Chief Digital Officer, Bien’Ici

Bien’Ici
Yannick Fauchille
“We’ve worked with Callr from the beginning and grown together. Their responsiveness and an API that keeps evolving make all the difference.”

Yannick Fauchille

Co-founder & Business Lead

Business Lead
Julien Balmont
“We prove ROI to our clients easily, without digging through data sources by hand.”

Julien Balmont

Co-founder & CTO, Zenchef

Zenchef

Discover how Callr turns conversations into data you can act on

From the first ring to the closed deal, put your call data to work across marketing, sales and product.

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