Tracking & Analytics

Attribute every inbound call to the source, campaign and keyword that drove it, using dynamic tracking-number pools.

Swap the number shown to each visitor so every call carries its full marketing context, down to the keyword.

Map calls back to campaigns, channels and landing pages, then line revenue up against spend channel by channel.

Capture a complete record of every call — numbers, timing, routing and outcome — over the API and in the Callr Console.

Identify repeat callers across your tracked numbers so first-time leads are never double-counted.

Identify the geographic origin of each call from its number, to inform routing and reporting.

Measure ring time and talk time precisely, to qualify leads and benchmark team performance.

Send call events to GA4 as conversions, so the phone shows up alongside your online funnel.

Stream call interactions into Mixpanel to analyse them next to the rest of your product analytics.